4ormat

I went to the 4ormat presentation on Thursday. So this will be our online portfolio, and not Behance, Cargo Collective, or Coroflot. I’m not saying there’s any problems with the decision. It’s a totally fine decision, and as the presenter said, they’ve explored all the options and settled on (what they think is) the best. And 4ormat—while we’re students here—does seem to be very attractive. For one thing, I certainly am going to test how giving it a separate domain will work out. That said, this still means that OCAD will not have an official presence on Behance. That is, people will see Art Center, MICA, RISD, SCAD, SVA, and even Academy of Art, but not OCAD. If I remember correctly, the presenter mentioned that a lot of students don’t have online portfolios. I wonder if that really is the case. Talia has one. Larry also has one. Three is certainly not a representative sample, but for those of us who are already using Behance (or maybe something else), are we really going to give up Behance for two years (or four), use something else, and then when we graduate and lose our free access switch back? I’m not so sure.